When we started with the Park Inn, it was position 29th and sitting at the bottom of page three for several key phrases. This was quite understandable as it is just a page in the body of the main Rezidor Park Inns UK. As you will appreciate it is very difficult to have a one page site ranking high on the search engines. With the work carried out and the link building underway we took the site onto the first page – which is where it still is and the highest position it occupied was the number three position for the term “York Hotel” – which has search traffic volume of 550,000 per month.